Lies, Damn Lies & Legal Marketing

What is effective advertising in other fields is rarely acceptable in the field of law. In this entertaining ethics course, Sean Carter examines in detail the ethical rules concerning marketing and their practical implications. The program also covers common advertising strategies employed by attorneys, and the pitfalls many attorneys will encounter.

Like all professionals, lawyers must market their services. Yet, unlike other professionals, lawyers must do so according to the most demanding ethical standards. In this off-beat ethics webinar, legal humorist Sean Carter will demonstrate the "dos" (and mostly "don'ts") of legal marketing.

Using real-life (and often, comical) examples of legal marketing, Sean will demonstrate how to stay within our ethical boundaries when it comes to:

• Websites
• Blogs
• Social media
• Mail solicitations
• Client consultations
• And much more

This program is eligible for 1 hour of Ethics in NY.

You do not need any special software or browser plug-ins to attend one of our live webcasts.

Recommended Requirements - Attendees

• Windows 7 and higher / Mac OSX 10.8 or Linux/Ubuntu*
• Newest version of Mozilla Firefox or Chrome Web Browser
• Broadband internet connection with an Upload and Download speed of 1 Mbps or more
• Latest version of Adobe Flash 

Important:

Internet Explorer, Edge and Safari may be used but may require you to call into the meeting to hear the audio and/or install Flash to see presentations.

Mobile Devices

• iPhone iOS version 9.3 or higher
• iPad iOS version 9.3 or higher
• Android OS version 4.0 or higher

Audio Requirements:

USB headset, webcam or integrated microphone
   OR
Telephone audio: cell phones, VOIP phone or landline